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Who We Are

Gail Balfour
Founder Director


Gail has over 20 years experience
in consumer research. In previous
roles as Head of Qualitative
research in the Consumer Division of Martin Hamblin and as Head of Research at Brand Matters Gail developed particular expertise in the area of new product development and packaging, with much of her work centred around food and drink, pharma and consumer durables.
Gail jointly founded Tangible
Branding in 2000, extending her
planning role and specialising in
branding and the role of packaging.
 

Sean Chamberlain
Founder Director


Sean has over 20 years experience
in both research agency and client
side strategic planning, category
management and marketing roles.
At A C Nielsen, St Ivel, Mars,
Cadbury Schweppes and Dairy
Crest. He then moved back into
research with a specialist division
within McCann Erickson.
Sean jointly founded Tangible
Branding in 2000 and specialises in brand marketing, quantitative and international research, category marketing and innovation.
 

Dominic Box
Managing Director


Dominic has over 20 years
experience of creating growth for
branded businesses. He started in
advertising, and moved into client
side marketing with Nestle in
Confectionery and Food divisions.
At PZ Cussons, Dominic had UK
and International Marketing Director and Supply Chain Director roles for the personal care and household business, and was Commercial Director at Premier Foods.
Dominic works with Tangible clients on growth strategies and delivering innovation and marketing
excellence.
 

Anne Rodger
Research Director


Anne has 15 years experience in
research, marketing and planning
on both client side and agency side.
Anne began her career with Reckitt
Benckiser working on UK and
International strategic research
projects in Health and Personal
Care. She moved to Nestle as
Marketing Planner in the
Confectionery division , and
after a stint as Assistant
Planning Director with a
specialist communications
agency joined Tangible to
open the Sheffield office.
Anne has wide ranging research
and planning expertise in brand,
product and pack across fmcg,
retail and service sectors.

 

 

 
Tangible is a marketing consultancy specialising in helping brand owners to grow their business.

Our approach is built on gathering consumer insight and combining it with commercial understanding to generate ideas that deliver top line growth for brand owners. The brand owners we work with include market leaders and challengers as well as new entrants in sectors including Food, Beverage, Household, Retail, and Pharmaceuticals in the UK and overseas.

All Tangible clients share the common goal of growth, and our contribution is to give actionable and independent consultancy based on superior consumer insight. Our outputs are tangible ideas and implementation plans; we do not sell packaging, advertising or point of sale and have no vested interest in any particular solution – other than being sure that it will help to deliver growth.

Contact us to find out how we can become the growth engine for your business.
We have research venues and workshop spaces in Windsor and Sheffield. Both include high
quality viewing facilities and break out rooms – and are offered to our clients free of charge.


Our facilities have specifically designed areas to enable us to talk to and observe consumers in a variety of contexts – in domestic environments, in simulated shops and also in virtual reality.

Tangible Windsor (Map)
93a Peascod Street, Windsor,
SL4 1DH
Telephone: 01753 623523

Tangible Sheffield (Map)
30 Junction Road, Sheffield,
S11 8XB
Telephone: 01142 670088

This website is here to give you an outline of what we do. We like to make our ideas tangible, so please get in touch to arrange a face to face meeting.

GENERAL OFFICE ENQUIRIES

Email: info@tangiblebranding.com
Windsor: 01753 623523 Sheffield: 01142 670088

INDIVIDUAL CONTACTS (see Who We Are section for profiles)
Gail Balfour (Director)
Telephone: 07947418226
Email: gail@tangiblebranding.com
Sean Chamberlain (Director)
Telephone: 07930333976
Email: sean@tangiblebranding.com
Dominic Box (Managing Director)
Telephone: 07769693069
Email: dominic@tangiblebranding.com
Anne Rodger (Research Director)
Telephone: 07921041418
Email: anne@tangiblebranding.com